The Indian beauty and grooming business has experienced immense growth in recent years. Due to the growing fashion trends, the increasing awareness of social media, and the rising demand for professional beauty services, the idea of investing in a salon business has proven to be a potentially lucrative venture. Lakmé is one of the leading beauty brands in India and holds a premium status in makeup, skincare, hair styling, and bridal beauty services.
Lakme Salon franchise presents an excellent and well-organised mode of business that is profitable to investors seeking to venture into the beauty industry, backed by a reputable national brand.
Why Choose Lakme Franchise?
Lakme belongs to Hindustan Unilever with decades of brand confidence and leadership in the industry. By franchising Lakme, business proprietors have the advantage of relying on high marketing, training, and a ready clientele.
Key reasons to choose Lakme Franchise
- Good brand awareness and customer confidence.
- Established business model in the country.
- Staff training and franchise owner training.
- Standardised installation and service procedures in the salons.
- Increasing need for beauty and bridal services.
Lakme spends a lot of money on beauty innovation and employs improved beauty methods, keeping franchise partners abreast with the industry fashions.
Types of Lakme Franchise Model
Lakme has two formats of franchise in India, which are appropriate to various markets and investment strategies.
1. Lakme Salon
It is a high-end luxury salon that provides hair styling, skincare services, bridal packages, and grooming services. It fits the metro and Tier-2 city locations.
2. Lakme Absolute Salon
A high-end salon style oriented towards cutting-edge beauty services, high-quality cosmetics and personalised beauty products. This model is perfect in the case of metro cities and commercial high-end locations.
3. Lakme Franchise Investment Cost
Lakme is a brand of premium salons and hence the investment is relatively high compared to smaller local salons. The cost of a franchise depends on the location, the category of city and the format of the salon.
Estimated Investment Range
- Total investment approx.: Rs. 75 lakhs – Rs. 1 crore+
- Metro outlets and the Lakme Absolute format, which are larger and demand more investment.
Investment consists of franchise fee, interior, salon equipment, branding, beauty technology and operating capital.
Space and Location Requirements
Lakme keeps its standards up to the store layout and location, which gives it a premium customer experience.
Location Guidelines
- Carpet area of 800 sq ft to 1200 sq ft
- Located in a high pedestrian commercial area or a mall.
- Prefer a prime market location on the ground floor.
- Sufficient parking and accessibility.
Lakmé also offers design and branding services for salons to ensure that all outlets are uniform in appearance.
Eligibility & Who Can Apply?
Lakme is open to entrepreneurs, beauty business hopefuls, and investors who are capable of upholding the quality of the brand and offering premium beauty services. Experience in a salon is desirable, though not compulsory.
Ideal Franchise Owner Profile
- The beauty and grooming business interests.
- Ability to invest financially.
- Dedication towards ensuring high-quality services.
- Staff and customer relations management capability.
Lakme considers candidates for franchises on the basis of business capacity, location of property, and future perspective.
Training and Operational Support of the Staff
Lakme franchise has one of the largest strengths in the form of a structured training program and continuous support.
Training Support Includes:
- Training of a beautician and stylist.
- Makeup and skincare in a professional way.
- Hygiene and customer service training.
- Salon management systems, operations system.
- Brand marketing and advertising.
Lakmé ensures that its staff is informed about the latest technologies and trends in the global beauty sector.
Profit Potential & Returns
Lakme salons have a good brand recall and inflow of customers—the Salon’s earnings increase, especially during festival and wedding seasons.
- Earnings/Return on Investment.
- The average profit margins are between 15% -25%.
- Normal break-even period and normal ROI period: 2 -3 years.
- Better sales potential in metros and in the favourable locations.
The added value of premium beauty packages, bridal makeup, and skincare treatments, along with membership plans, is also beneficial in generating revenue.
Documents Required
Basic business and property documents are needed before applying.
- ID and address proof
- Franchise registration documents of the business.
- Monetary evidence/capital accessibility.
- And property forms or lease.
Lakme checks documents and location prior to acceptance.
Steps to Apply for Lakme Franchise
The application process of the Lakme franchise is easy and clear:
- Go to the official Lakme salon website.
- Complete the franchise enquiry form on the internet.
- Offer investment and location information.
- Meet for a discussion/interview with the Lakme team.
- Send documents to be verified.
- Conclude the location and sign the franchise agreement.
- Start internal set-up and staff training.
- Open the salon following the brand check.
Lakme offers branding, training, and launching assistance during the establishment.
Tips to Succeed with Lakme Franchise
Franchise owners ought to emphasise high customer experience and quality service delivery to ensure maximum business development.
- Select a quality high-profile site.
- Recruit professional beauty professionals.
- Keep standards of hygiene and service luxurious.
- Provide wedding packages and promotional packages.
- Advertise salon services on social media.
- Grow a base of loyal customers through memberships.
Conclusion
Franchising Lakme is a strong business prospect for those who are interested in the surging beauty and grooming industry. Lakme salons have a profitable and sustainable business growth with excellent brand recognition, comprehensive training support, and a developing customer base.
If you have a passion for the beauty industry and a willingness to invest, a Lakmé franchise can help you establish a high-end and successful salon business in India.
