India is witnessing a significant transformation in early childhood education. Parents today are more aware than ever of the crucial role that the preschool years play in shaping a child’s cognitive, emotional, and social development. In this changing educational environment, Kidzee has emerged as a pioneer and leader. With over 2,000 centres across 750+ cities, Kidzee offers one of the most recognized and trusted franchise opportunities in the Indian preschool sector.
In this blog, we will explore why a Kidzee franchise could be the ideal step for aspiring edupreneurs seeking to invest in a meaningful, impactful, and profitable venture.
What is Kidzee?
Kidzee is a preschool chain established in 2003 by Zee Learn Limited, a subsidiary of Zee Entertainment Enterprises. The school chain has expanded to over 750 cities in India and Nepal, with more than 2,000 centres. Kidzee emphasizes the belief that every child possesses unique potential, which can be nurtured through a child-centric approach. Kidzee’s proprietary pedagogy, known as Péntemind, is designed to foster holistic development, focusing on cognitive, emotional, social, and physical growth. The franchise model adopted by Kidzee has empowered numerous entrepreneurs across India. It offers them a structured and supportive framework to establish and operate preschools.
Why Should You Choose a Kidzee Franchise?
- Brand Recognition: Kidzee is Asia’s largest preschool chain with a strong presence across India and Nepal. The trust that the brand has built over time brings higher footfalls and easier admissions for franchisees.
- Proven Business Model: With a tried and tested model, Kidzee offers franchisees the advantage of a structured business format, which reduces the risks associated with starting a new venture from scratch.
- Support: From setting up the preschool to staff training, marketing, and ongoing operational guidance, franchisees receive continuous support.
- No Royalty Fee: Unlike many other franchise models, Kidzee does not charge an ongoing royalty fee, allowing franchise owners to retain a larger share of their profits.
- Growing Market Demand: With the rise of urbanisation and development, there has been an increased awareness of early education, and the demand for quality preschools is only going to rise.
Requirements for Starting a Kidzee Franchise in India
1. Infrastructure and Location Requirements
A minimum of 2,000 to 3,000 square feet is required. The premises should be situated in a residential area with high visibility and easy accessibility. A No Objection Certificate (NOC) from the local society or residential association is required.
2. Investment and Financial Requirements
- Total Investment: Around ₹12 to ₹15 lakhs, including the franchise fee, infrastructure setup, interiors, teaching materials, and initial marketing.
- Franchise Fee: Generally ranges between ₹2.5 to ₹5 lakhs, depending on the city and location.
- Royalty Fee: An ongoing royalty of 10% to 15% on monthly revenue.
- Return on Investment (ROI): Franchise owners achieve break-even within 1 to 2 years, with potential annual profits ranging between ₹18 to ₹21 lakhs.
3. Staffing and Training
- Personnel: A team of approximately 20 to 30 staff members, including trained teachers, helpers, admin staff, and security personnel.
- Training: Kidzee provides a detailed training program (80–90 hours) covering curriculum, operations, pedagogy, marketing, and administrative procedures.
4. Documentation and Legal Compliance
- Business Registration: The franchisee must register the business with the Registrar of Companies (RoC) and acquire the Certificate of Incorporation.
- Licenses and Certificates: Required documents include GST registration, fire safety certificate, and health & sanitation clearance.
- Franchise Agreement: A standard legal agreement must be signed between the franchisee and Zee Learn Ltd.
- Rental Agreement: If the property is leased, a registered rental agreement will also be required.
Franchise Setup Timeline
- Day 1: Initial contact and interest submission to Kidzee.
- Day 5: Location inspection and approval.
- Day 22: Franchise agreement is signed.
- Day 45: Kidzee preschool operations commence.
Support and Training One of the strongest aspects of the Kidzee franchise model is the extensive support system. This includes:
- Teacher Training Programs: Franchisees and their staff receive ongoing training in the iLLUME methodology.
- Curriculum Support: A well-researched curriculum is provided with detailed day-to-day lesson plans.
- Marketing Assistance: Support with branding, advertising, and promotional campaigns is available to help generate visibility.
- Operational Guidance: Regular updates, audits, and feedback mechanisms are in place to ensure quality and consistency.
Pedagogical Advantage: iLLUME Curriculum The iLLUME curriculum is the cornerstone of Kidzee’s success, which lies in its learner-centric model, which focuses on unique developmental needs. Needs of each child. iLLUME aims to nurture:
- Language and communication skills
- Fine and gross motor skills
- Social and emotional development
- Cognitive and intellectual growth
The curriculum includes a variety of fun-filled, theme-based activities that are designed to keep children engaged and stimulated, laying the foundation for lifelong learning.
Steps to Apply for the Kidzee Play School Franchise in India
Franchise Application Process Starting a Kidzee franchise involves a few simple steps, such as:
To apply for a Kidzee preschool franchise in India, follow these structured steps:
Step 1: Submit an Online Inquiry
Visit the official Kidzee franchise portal at partner.kidzee.com. Fill out the inquiry form with details about your location, investment capacity, and personal background.
Step 2: Initial Discussion and Interview
After reviewing your inquiry, the Kidzee franchise team will contact you to schedule an initial discussion. This conversation will cover:
- Your motivation for starting a preschool
- Understanding of the Kidzee brand and its educational philosophy
- Financial preparedness and investment capacity
- Assessment of your proposed location.
Step 3: Site Selection and Approval
Identify a suitable property for the preschool, adhering to Kidzee’s requirements:
- Area: 2,000 to 3,000 square feet
- Location: Preferably in a residential or semi-residential area
- Features: Safe, child-friendly environment with outdoor play space
Step 4: Franchise Agreement and Fee Payment
Upon site approval, you will receive the franchise agreement, which shall outline:
- Franchise fee: Between ₹2.5 to ₹5 lakhs
- Royalty structure: Ongoing fees based on revenue
- Operational guidelines and support details
Review the agreement thoroughly before signing and proceed with the payment of the franchise fee.
Step 5: Training and Infrastructure Setup
Kidzee provides comprehensive training programs for franchisees and staff, covering:
- Curriculum implementation
- Classroom management
- Administrative procedures
- Marketing strategies
Simultaneously, establish the preschool infrastructure, including interior design, learning materials, and safety measures.
Step 6: Launch and Ongoing Support
Once setup is complete and staff are trained, you can launch your Kidzee preschool. Kidzee offers ongoing support through:
- Academic and operational guidance
- Marketing and promotional assistance
- Regular training updates
- Quality assurance and compliance checks
Conclusion
A Kidzee play school franchise offers much more than a business opportunity. It opens doors to a socially impactful, emotionally fulfilling, and financially rewarding journey. Kidzee is the ideal partner for those who wish to make a meaningful difference through education. Whether you are an experienced educator or an ambitious entrepreneur, Kidzee will give you everything you need to succeed in the world of early childhood learning.
If you are ready to take the first step towards a rewarding entrepreneurial venture, consider becoming a part of the Kidzee family and helping lay the foundation for tomorrow’s generation.
